Resources & FAQs

>Resources & FAQs
Resources & FAQs2018-12-15T13:14:36+00:00

You have questions about website design, Google, SEO, Analytics, PPC, etc. What is the best online strategy for my business? How do I get started? What do I need to know?

And what’s even more challenging, the answers to your questions keep changing and evolving. Our resource center will aim to give you answers, or at least point you in the right direction to keep learning.

Getting Started FAQS

The designers and writers of Gazz work together to construct creative, customized marketing strategies that help our clients establish a strong Internet presence. We work to understand your vision and the services you want to promote, and we present our clients a comprehensive range of options for attracting customer traffic and increasing revenue.

We can offer both SEO and PPC advertising services for clients that already have a web site. We will need to review your existing web site to determine what we would recommend in terms of online marketing strategies, but we can definitely help.

We want our clients to be satisfied with our work, and our long-term relationships with our clients speaks to our success. Clients are not forced to sign long term contracts when working with Gazz Consulting nor will you be charged a cancellation fee should you wish to move on.

SEO & Website Design FAQs

SEO is a full time job for a person or requires a whole team with several skills ranging from web site development, content creation to digital marketing. Unless you have the in-house experience and time to dedicate to this effort, it is strongly advised to seek assistance from a SEO company or consultant.

Search engine optimization is not about instant results. There is no instant gratification, and you can’t expect a top ten ranking over night. Like anything else worth doing, search engine optimization takes patience and hard work and more patience. It will take a while depending on what results you expect what for and how much competition there is. Some keywords might even take a year or more while others may work after weeks or months.

Absolutely not. We need clients to explain their business and desired audiences, and our team handles all technical aspects of the project.

A custom design takes into account the specifics of your business, the impression you want to give online and the services or products that you want to promote, and builds that presentation from the ground up. Having a unique and distinct presentation online helps you to stand out from your competitors and to increase lead conversions.

Remember, the design of your website will be the first impression many will have of your business, and it’s how you’re judged. Did your web site look like many others, or did it give a distinct impression to the visitor?

Pay Per Click Advertising FAQs

An effective pay per click campaign on search engines will increase your site’s traffic. Your potential patients are searching for your services using hundreds of varying keyphrases (i.e. family dentist, Invisalign dentist, smile makeover, dentist for sleep apnea, emergency dental appointment, etc.), and with search engine advertising we can target all of these phrases, and measure what works and what doesn’t.

Yes. The great thing about Paid Search Advertising is you can geo-target your ads so only people in the markets you want to reach will see your ads. If you later decide that you want to expand or contract that area, it can be changed within just a few minutes.

You determine your own budget. We will discuss what is an appropriate budget based on your keywords and the geographic area you are targeting, but often monthly budgets range from as little as $300 to upwards of a few thousand.

You are only charged by the Search Engine when someone clicks on your ad and is directed to your website.

Hire GazzBecause we know that what ultimately matters to our clients is getting more online visibility, traffic and leads.

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